Timing Is Everything: Find the Most Productive Hours in Your Day

David Vigliotti, Vice President
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The Key to Treating Each Sales Opp w a humanistic approach

One of the most important things you can do to build your career is to increase your productivity as a sales professional. One way to accomplish this goal is by focusing on your highest priority work during your peak hours. Tracking your energy, motivation, and focus gives you an idea of when, where, and how you are most productive. Using your peak hours to tackle projects that involve problem-solving, complex thought, and critical decisions lets you get more done. Saving routine, less critical, and less complicated tasks for times you are less focused and engaged means they still get done on time.   

Choose among these methods to discover which hours of the day are most productive for you.   


Focus on your most important work at different times during the day to see what feels best. Prioritize your most important task as soon as you begin work for a few weeks. Then, focus on your most important task right after lunch for a few weeks. Determine when you were most comfortable and productive. This is when you should schedule your top priority work. Include the rest of your tasks during other parts of the day. 

Keep a Record 

Write down details of when you begin and finish a task. See if you were able to maintain focus in 60- to 90-minute increments. These were the times you were most productive. Maintain your recordkeeping over several days to find a pattern. Determine which times are best to complete your high-priority work.   

List Times of Inactivity  

Keep track of the time during the day that you are inactive. This may include time spent looking at social media, chatting with a coworker, or taking a break. Find out the time increments you tend to be inactive during. Schedule your less important work during these times.   

Work in 90-Minute Intervals 

Schedule your workday in 90-minute increments. Include a 10-minute break between each interval hourlong lunch midday. Begin working on your top priority first. Minimize interruptions as much as possible. Take a break when it is time. Resume your work for another 90 minutes. Take another break for 10 minutes. Follow your schedule until the end of the day. See how much of your workload you accomplished. 

Use a Tracking Tool 

Invest in a tool that tracks your productivity throughout the day. The technology uses your work device to gather data on which apps and websites you use and how much you accomplish during the day. After a week, study the data to find meaningful trends. Gain a baseline of how you spend your time and when you are most productive. Schedule your top priorities during high energy intervals and other tasks during low energy intervals.  

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Partner with Sales Search Partners to find your next sales role. We provide access to employers and opportunities that you may not find on your own. Check out our job board today.  

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